Advertising & Marketing

Strategy & Development

Design & SEO

Strategic Advertising & Marketing

We provide expert in-house solutions if your business is too small for dedicated advertising and marketing departments. Our specialists work to help you get an advantage.

Award Winning Consultants

Our full service business consultancy will take your business to the next level, with a range of services focused on small to medium sized business here in Australia and New Zealand.

Strategic Growth and Planning

We’ll guide you on the most effective use of your workable budget and partner with you to help you get the best possible results at the best price. We will always deliver the best.
Recent Client - Females Pleasure. Their business is an online based adult toy store and the client wanted to encourage their customers to promote their brand for them. This helps Females Pleasure control their marketing and advertising fees while providing customers an incentive to actively promote their business. 4Tender decided that the best approach would be to set up a rewards scheme for referrers of business, and with some sort of urgency involved so customers would act immediately following a sale. The incentive involved giving away to customers award winning vibrators ( by luxury Swedish design company Lelo. But Females Pleasure wanted to give a good reason for customers to spread the word, so they decided to only gave away only their most premium vibrator selection which included items such as the Lelo Gigi and the Lelo Soraya which is the modern day version of the Rabbit vibrator.

FemalesPleasure Vibrator Store

After devising a number of creative strategies to implement this plan, we decided on an email campaign that established a deadline for the incentive, hence establishing some sense of urgency. Customers were given a choice of the above mentioned products in return for the customer promoting Females Pleasure to their friends. The condition of receiving the free incentive was that at least one of their referred friends had to make a purchase at the online store. This was all centralized with a free and easy to use customer management system which included a promotions module to keep track of referrals and sales. The resulting campaign saw Females Pleasures revenues increase by 15% which was a fantastic result.

Recent Client - LuxToys. We are excited to present our latest project, the new website for LuxToys - an online sex toys store showcasing premium end vibrators and adult novelties from leading international brands. The client wanted a website that displayed a small selection of the finest products making it easy for their customers to make their selection and purchase. A previous agency had developed a theme that didn't quite perform as well as the client had expected. So our solution was to come up with a responsive grid theme with a seamless checkout process making the experience for the customer hassle free. The end result was a responsive theme with only 3 steps to checkout successfully. Customers can easily see the products available for purchase, and the theme looks great on mobile and tablets as well as desktops.

LuxToys Sex Toys Store

Because our client works in the adult toys industry it was important to present their customers with as many payment options as possible - especially Paypal which is a preferred method of payments in this industry. We implemented an SSL secured credit card payment page so that customers would be able to shop with assurance knowing that their details were safe. The client also wanted to set up a customer loyalty program by offering repeat customers 10% their next purchase at LuxToys. This was implemented using an email auto-responder service that provided customers with details of the coupon and discount, as well as regular reminders to return to the store. Finally, the client wanted to group products into certain categories such as Rabbit Vibrator to make it easier for customers to search for specific products under a certain category.

Recent Client - Lusting. Lusting is an adult sex toys store based in Australia providing customers with a large selection of dildos, vibrators, and other adult toys. The client came to us with a big need successfully advertise and market their product offerings. After understanding their business model, we implemented a automated EDM campaigns for all customer purchases. These EDM campaigns asked customers for their feedback and reviews of the sex toys that they bought, but more importantly, it offered an ongoing 10% discount on all future purchases. This was done primarily to keep customers coming back to the Lusting sex toys online store. An incentive was also put in place for existing customers to refer a friend to make a purchase and receive a further 10% discount on the entire adult toys range. The result of the campaign was an increase in revenues of 600%.

LuxToys Sex Toys Store